101 Marketing Strategies for Accoun - E-book

eBook

101 Marketing Strategies For Accounting, Law, Consulting, And Professional Services Firms - ENG

Troy Waugh

eBook

$600.00

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Sinopsis

ISBN:	9780471654759
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Wiley Professional Development (P&T)
Tema:	Negocios y economía
Subtema:	Marketing general
Año de publicación:	2004-04-26

"Troy Waughâ€”the rainmakers rainmakerâ€”has provided a well-designed blueprint for selling professional services that skillfully draws upon his more than thirty years in the field. This practical, highly focused guide to the selling process can help our firms achieve sales successes measured not only by effort but also by bottom-line results." â€”Howard B. Allenberg, vice chairman and CIO, BDO Seidman, LLP Finally, peerless focus on how to break into all aspects of the selling process and the currents of relationship and buyer development. Learn how to build your personal and firm business more successfully. Covers the process of relationship and buyer development. Provides proven strategies from hundreds of the worlds successful firms. Order your copy today!

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