Most of the high-profile cases of real or perceived unethical activity in data science arenâ??t matters of bad intent. Rather, they occur because the ethics simply arenâ??t thought through well enough. Being ethical takes constant diligence, and in many situations identifying the right choice can be difficult. In this in-depth book, contributors from top companies in technology, finance, and other industries share experiences and lessons learned from collecting, managing, and analyzing data ethically. Data science professionals, managers, and tech leaders will gain a better understanding of ethics through powerful, real-world best practices. Articles include: Ethics Is Not a Binary Conceptâ??Tim Wilson How to Approach Ethical Transparencyâ??Rado Kotorov Unbiased ≠ Fairâ??Doug Hague Rules and Rationalityâ??Christof Wolf Brenner The Truth About AI Biasâ??Cassie Kozyrkov Cautionary Ethics Talesâ??Sherrill Hayes Fairness in the Age of Algorithmsâ??Anna Jacobson The Ethical Data Storytellerâ??Brent Dykes Introducing Ethicizeâ?¢, the Fully AI-Driven Cloud-Based Ethics Solution!â??Brian Oâ??Neill Be Careful with "Decisions of the Heart"â??Hugh Watson Understanding Passive Versus Proactive Ethicsâ??Bill Schmarzo