When our team members have usable information at their fingertips, they can: Answer questions faster, with little or no effort to collect the data; Make better use of their time planning improved outcomes; Be praised for improving results instead of blamed for past failures. Using this guide book, the reader will have the opportunity to play a part in positively impacting many people by achieving the dream business intelligence has espoused since it was first breathed as a phrase. This is an interactive book with links to webpages and documents throughout. End of chapter contents include: A Point to Ponder: A key concept of what you just read; A Quote to Remember: During our journey, we used quick, memorable phrases to explain a complex situation in simple, yet inspirational terms; A Question to Consider: Take a moment to think about the concepts, how they apply to your environment.