Alliances: An Executive Guide To Designing Successful Strategic Partnerships - ENG
| ISBN: | 9781118486368 |
|---|---|
| Formato: | ePub |
| Idioma: | Inglés |
| Editorial: | Wiley Professional Development (P&T) |
| Tema: | Negocios y economía |
| Subtema: | Negocios y economía |
| Número de páginas: | 240 |
| Año de publicación: | 2013-12-03 |
A timely and practical guide that helps senior managers design successful strategic partnershipsStrategic alliances are increasingly common among modern corporations and a hot topic in todays business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a combination of carefully designed checklists, up-to-date examples and scenarios from around the world, and the tools needed to ensure that all elements of an alliance are taken into account and fully assessed. Most managers dont have the experience or knowledge to create a functional alliance governance structure. This book fills that knowledge gap with a clear description of the proper implementation process.Ideal for business leaders engaged in building a corporate alliance and business school studentsCovers all of the available alliance structure, describes the building blocks of alliance design, and defines an effective process for managers constructing alliancesWritten by a leading expert on the subject who is a member of the Board of Directors of the Association of Strategic Alliance ProfessionalsAs the popularity and frequency of corporate strategic alliances grows, Alliance gives business leaders the insight and practical advice they need to ensure their partnerships benefit all parties.










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