Chances and Challenges of Digital M - E-book

eBook

Chances And Challenges Of Digital Management - ENG

Proceedings Of The International Scientific-practical Conference (ispc 2022)

eBook

$3,380.00

Disponible

Información adicional
Sinopsis

ISBN:	9783031456015
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Emprendedurismo
Año de publicación:	2023-11-29

This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) andÂ E-Commerce InstituteÂ (Germany). It discusses the possibilities of digital management under current conditions, highlights recent technological advances, and addresses further marketing perspectives. The topics covered include digitalization, digital transformation, e-commerce, artificial intelligence, big data, blockchain, online marketing, the transformation of small and medium-sized businesses, digital law, digital social innovation, and digital ethics.

eBooks