China?s Publishing Industry in the - E-book

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China?s Publishing Industry In The Era Of Big Data - ENG

Li Zhang; Junlin Qu; Jing Jie; Nannan Liang

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$2,380.00

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Sinopsis

ISBN:	9789811904288
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Gestión de la información
Año de publicación:	2022-04-12

This book introduces China current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation. Based on the calculation for the first time, the book and overall size of the content data of publications in China, the book presents 15 cases of Chinese publishers looking for opportunities to develop business, using the technology of big data and Internet. For global readers, it may help to build an overview on Chinas publishing industry and business innovation cases of media companies.Â

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