Driving Innovation in Service Organ - E-book

eBook

Driving Innovation In Service Organisations - ENG

A Study In The German Airport Industry

Jessica Scheler

eBook

$1,700.00

Disponible

Información adicional
Sinopsis

ISBN:	9783834938398
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Marketing investigación
Año de publicación:	2013-01-11

With an ever increasing globalization of the economy, rapid technological progress, and intensifying competition, service firms such as airports constantly have to fuel the engine of renewal to keep on prospering. Nevertheless, research is still left with the critical question how service firms can manage their ability to innovate. By applying a resource perspective, Jessica Scheler explores drivers and barriers affecting the ability to innovate in the airport industry. Findings reveal significant categories and deliver valuable findings for academia and managerial practice particularly with regard to leadership issues, organizational structure, and roles of individuals.

eBooks