Innovation in Luxury Fashion Family - E-book

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Innovation In Luxury Fashion Family Business - ENG

Processes And Products Innovation As A Means Of Growth

E. Giacosa

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Sinopsis

ISBN:	9781137498663
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Internacional economía
Año de publicación:	2014-12-10

A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.

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