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Intellectual Property: Licensing And Joint Venture Profit Strategies - ENG

Licensing And Joint Venture Profit Strategies
$4,120.00
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ISBN: 9780471669937
Formato: Page Fidelity
Idioma: Inglés
Editorial: Wiley Professional Development (P&T)
Tema: Derecho
Subtema: Propiedad Intelectual general
Año de publicación: 2004-11-11

Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside industries. Now it its third edition, Intellectual Property: Licensing and Joint Venture Strategies provides the most up-to-date practical tools for evaluating the investment aspects of licensing and joint venture decisions, and discusses the legal, tax, and accounting practices and procedures related to such arrangements.

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