¡Felicidades! Aplica BIENVENIDO15 y ahorra 15% en tu primera compra ¿Necesitas ayuda?

Envío gratis a partir de $389.00 (Consulta T&C)

eBook
sotano_covers_ebooks/9780357/9780357716717.jpg

Strategic Management: Theory & Cases: An Integrated Approach - ENG

$2,700.00
Disponible
ISBN: 9780357716717
Formato: Page Fidelity
Idioma: Inglés
Editorial: Cengage Learning US
Tema: Negocios y economía
Subtema: Gestión
Año de publicación: 2023-04-26

This engaging strategy text presents the accumulated knowledge of strategic management scholarship in a way that is very accessible to students. Highly respected authors Hill, and Schilling integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 14th edition of STRATEGIC MANAGEMENT features an increased emphasis on the changing global economy and its role in strategic management, as well as thought-provoking opening and closing cases that highlight the concepts discussed in each chapter. The appendix walks students through the case analysis process, and explains key ratios that managers use to compare the performance of firms. This text is the key reference that should be on every strategic leaders bookshelf.Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

imagen cookie  Este sitio web utiliza cookies para mejorar la experiencia del usuario y asegurar su funcionamiento con eficacia. Al utilizarlo usted acepta el uso de cookies.


Carrito de compra

Su pedido cuenta con 0 productos