Uncertainty in Entrepreneurial Deci - E-book

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Uncertainty In Entrepreneurial Decision Making - ENG

The Competitive Advantages Of Strategic Creativity

Panagiotis E. Petrakis; D. Konstantakopoulou

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Sinopsis

ISBN:	9781137460790
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Microempresas y Empresas pequeñas
Año de publicación:	2016-04-29

Uncertainty in Entrepreneurial Decision Making fills an existing gap in understanding three key concepts of business management: entrepreneurship, uncertainty, and strategy. By extending the impact of uncertainty on entrepreneurship and the role of strategy in reducing uncertainty, Petrakis and Konstantakopoulou emphasize that uncertainty can be converted into creative advantage. Given that the business environment is changing both very quickly and very often, any wrong decisions taken can lead to devastation. This exciting new volume explains the reasons why we cannot see the complete the future and our position in it. This uncertainty affects entrepreneurship and how it can be turned into a competitive advantage for businesses sustainability.

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