Applied Multidimensional Scaling - E-book

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Applied Multidimensional Scaling - ENG

Ingwer Borg; Patrick JF Groenen; Patrick Mair

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Sinopsis

ISBN:	9783642318481
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Computadoras
Subtema:	Softwares estadísticos y matemáticos
Año de publicación:	2012-10-30

This book introduces MDS as a psychological model and as a data analysis technique for the applied researcher. It also discusses, in detail, how to use two MDS programs, Proxscal (a module of SPSS) and Smacof (an R-package). The book is unique in its orientation on the applied researcher, whose primary interest is in using MDS as a tool to build substantive theories. This is done by emphasizing practical issues (such as evaluating model fit), by presenting ways to enforce theoretical expectations on the MDS solution, and by discussing typical mistakes that MDS users tend to make.Â The primary audience of this book are psychologists, social scientists, and market researchers. No particular background knowledge is required, beyond a basic knowledge of statistics.

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