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Managing Reputation In The Banking Industry - ENG

Theory And Practice

eBook

$2,780.00
Disponible
ISBN: 9783319282565
Formato: Page Fidelity
Idioma: Inglés
Editorial: Springer Nature
Tema: Negocios y economía
Subtema: Finanzas general
Año de publicación: 2016-04-15

The topic of reputational crisis in the banking sector has received increasing attention from academics and practitioners. This book presents expert contributions that cover three main aspects: first, an extensive review of the literature on reputational risk in the banking sector aimed to identify the relationships between causes, effects, stakeholders, and key qualitative-quantitative variables involved during the reputational crisis of a bank; second, devising a conceptual framework for management of reputational crisis in banking, and finally, testing this framework with the results of an empirical analysis carried out by observing key variables of some known cases of reputational crisis relating to international banks and proposing case studies regarding the dynamic process of reputation management. 

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