Redesigning Manufacturing - E-book

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Redesigning Manufacturing - ENG

Reimagining The Business Of Making In The Uk

M. Beverland; B. Nielsen; V. Pryce

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Sinopsis

ISBN:	9781137465221
Formato:	ePub
Idioma:	Inglés
Editorial:	Springer Nature
Tema:	Negocios y economía
Subtema:	Marketing general
Año de publicación:	2015-05-13

Manufacturing in the UK has an image problem. Although this image problem is more fiction than fact, it nonetheless has an impact on the sectors ability to attract staff, capital, and policy interest. This book redresses this situation by focusing on the real successes of the sector and the strategies used by makers to achieve sustainable results.

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