Innovate or Perish - E-book

eBook

Innovate Or Perish - ENG

Managing The Enduring Technology Company In The Global Market

Edward Kahn

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$460.00

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Sinopsis

ISBN:	9780470105467
Formato:	Page Fidelity
Idioma:	Inglés
Editorial:	Wiley Professional Development (P&T)
Tema:	Derecho
Subtema:	Propiedad Intelectual general
Año de publicación:	20070226

Essential reading for IP managers and corporate executives, Innovate or Perish is a new road map equipping readers with the principles and tools needed for their companies to compete in the emerging creativity economy. Edited by Edward Kahn, this seminal book includes contributions from seasoned intellectual property (IP) professionalsâ€”including Ed Walsh, Karl Jorda, Wayne Jaeschke, Abha Divine, and Damon Matteo.

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